Zhang, Dr. Yanling

It has only been more than a decade since the online games and tourism began to be popular in Europe and America and embarked on the path of industrialization in the 1990s. So far, this industry is flourishing at an alarming rate. However, this is mostly attributed to spontaneous explorations of enterprises rather than the academia, which remains basically blank in this field. Even though there are sporadic research fruits, they are just academic papers. A fairly unified theoretical framework...