
economics
The rapid technological, economic and social changes are forcing companies to act quickly. Good and at the same time quick decisions are therefore fundamental. In this department you will find research-relevant literature for economists, so that you too can make the right decisions. Optimedien Verlag publishes economic specialist literature from all areas of economics - from business administration to economics, taxes to management and human resources and much more. Would you like to publish a book in the field of economics? Then send us your manuscript and benefit from our many years of experience in publishing high-quality literature.
Prof. Dr. Dr. h.c. Ulrich Wehrlin | Future Management
FM 35 | Integrated company health management (IBGM) | 1st edition
In recent years, workplace health management has become more and more important in politics, business and society. In companies, organisations, universities or in administration, qualified, motivated and above all healthy employees with their contribution to performance are the most important "resource". For this reason, these institutions increased their efforts to maintain and promote the health of their employees. Today, health and occupational safety, health promotion and addiction prevention are central elements of human resources management. All activities can be conceptually...
€89,90
This book aims to provide a picture of todays developments, opportunities and imponderables for Arctic transit shipping in both the Russian and Canadian Arctic with hands-on information for shipowners, environmentalists and representatives of international governmental bodies. The image of a potentially soon navigable Arctic Ocean has stirred worldwide public attention but was too often blurred by factually incorrect sensationalism and geopolitical saber-rattling. This book offers a realistic overview of what we can expect from Arctic Shipping, how soon opportunities will...
€39,90
The future is uncertain! It cannot be predicted. Nevertheless, the success of management is increasingly determined by the correct, future-oriented handling of phenomena such as complexity, dynamics and knowledge. For forward-looking decisions, the management can e.g. draw on the results of corporate foresight and trend research. Corporate foresight refers to future questions that companies ask themselves. This allows the strategies to be reviewed and new ones to be formulated. In this way, future markets and products or innovations can also...
€89,90
Market Economy is a comprehensive business English coursebook which has been specifically written for intermediate and advanced speakers of English. It provides a lively and accessible resource for all students, and primarily aims to meet the needs of students taking examinations in English for economics. In this publication, facts have been brought up-to-date and the text refined to cover the developments in economic policy and institutional changes over the last few years. This book is made up of 15 units...
€21,00
Prof. Dr. Dr. h.c. Ulrich Wehrlin | Hochschul- und Wissenschaftsmanagement
HM 02 | Universities and colleges in transition | 3rd Edition
Universities and colleges are subject to constant change. The education system has been undergoing changes for several years, which can be described or summarized under the following keywords: Bologna process, university reform, introduction of bachelor's and master's courses, ECTS points (European Credit Transfer System), junior professorships, conversion into independent organizations own leadership, management, personnel management, appraisal interviews, participation, project management, quality management, quality of academic teaching with controlling, evaluation, collection of tuition fees, cooperation and mergers of educational institutions as...
€14,90
Buyer power is playing an increasing role in the competition policy discussion, especially against the background of an ever more concentrated food retail trade. Current case law as well as proceedings and investigations by the Federal Cartel Office have recently brought the topic into the focus of science.The present study comes to the conclusion that buyer power manifests itself in the form of bilateral bargaining power and provides the legal practitioner with criteria for their existence. In addition, she examines...
€61,90
content The so called “European Migrant Crisis” of 2015 has renewed the attention of European leaders, and especially the German government, for Africa. The ambitious goal of Germany's "Marshall Plan for Africa" is to support private sector activity on the continent and ultimately reduce unwanted migration to Europe. This book offers a review of the “economic development against migration” narrative with a focus on Germany. Starting out from a macro-perspective it first looks at the general relationship between foreign direct...
€59,90
Prof. Dr. Dr. h.c. Ulrich Wehrlin | ABWL & Innovation
ABWL 07 | Corporate Performance Management | 1st edition
The economic and social events in companies, organizations, administrations, universities and colleges are essentially determined by the thoughts and actions of numerous people working together. The person or employee represents "the most important capital" of the company. The company management and in particular the strategy-oriented management and team-oriented cooperation of employees at all hierarchical levels increasingly determines the success of companies and institutions. For example, the innovations required to strengthen competitiveness are brought about by the successful cooperation of people....
€89,90
Prof. Dr. Dr. h.c. Ulrich Wehrlin | ABWL & Innovation
ABWL 06 | Corporate Performance Management | 3rd Edition
The economic and social events in companies, organizations, administrations, universities and colleges are essentially determined by the thoughts and actions of numerous people working together. The person or employee represents "the most important capital" of the company. The company management and in particular the strategy-oriented management and team-oriented cooperation of employees at all hierarchical levels increasingly determines the success of companies and institutions. For example, the innovations required to strengthen competitiveness are brought about by the successful cooperation of people....
€89,90
The economic and social events in companies, organizations, administrations, universities and colleges are essentially determined by the thoughts and actions of numerous people working together. The person or employee represents "the most important capital" of the company. The company management and in particular the strategy-oriented management and team-oriented cooperation of employees at all hierarchical levels increasingly determines the success of companies and institutions. For example, the innovations required to strengthen competitiveness are brought about by the successful cooperation of people....
€89,90
Prof. Dr. Dr. h.c. Ulrich Wehrlin | ABWL & Innovation
ABWL 02 | Business locations and company legal forms | 3rd Edition
Profound knowledge of business administration is becoming increasingly important in connection with international competitiveness and the associated competition between products, legal forms and locations. This textbook Business Locations and Corporate Legal Forms by Prof. Dr. dr h.c. Ulrich Wehrlin provides the reader with business management decision-relevant specialist knowledge and knowledge of international competition and the choice of legal form. It offers a comparison of the business locations and legal forms Germany / EU. The book is aimed at students of...
€49,90
Prof. Dr. Dr. h.c. Ulrich Wehrlin | ABWL & Innovation
ABWL 04 | Human Resource Management | 3rd Edition
The economic and social events in companies, organizations, administrations, universities and colleges are essentially determined by the thoughts and actions of numerous people working together. The human being or employee represents "the most important capital" of the company. The management of human resources and in particular the strategy-oriented leadership and team-oriented cooperation of employees at all hierarchical levels increasingly determines the success of companies and institutions. For example, the innovations required to strengthen competitiveness are brought about by the successful...
€89,90