economics

economics

The rapid technological, economic and social changes are forcing companies to act quickly. Good and at the same time quick decisions are therefore fundamental. In this department you will find research-relevant literature for economists, so that you too can make the right decisions. Optimedien Verlag publishes economic specialist literature from all areas of economics - from business administration to economics, taxes to management and human resources and much more. Would you like to publish a book in the field of economics? Then send us your manuscript and benefit from our many years of experience in publishing high-quality literature.

Showing 13 to 24 of 74 items

The balance between working life and private life is increasingly becoming the focus of private and public interest. Through the work-life balance WLB, politicians and entrepreneurs have been successfully addressing the issue of balancing work and private life for several years as a measure against work-related stress symptoms or health impairments. Work-life balance WLB is understood on the one hand as a leadership and management fashion, but on the other hand as an instrument for sustainable personnel management. Health and...

€89,90

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Steve Jobs (Apple) was considered an extremely successful, innovative entrepreneur, leader and charismatic. Due to his enthusiastic creativity, he produced numerous successful product innovations and presented them to the public in impressive shows. You could literally see his inner enthusiasm and joy in the shine of his eyes. What makes charismatic leaders so successful? The relevance of charismatic leadership skills for the success of executives, employees, the quality of goods and services, innovations, ultimately for international competitiveness - i.e. for...

€89,90

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Transformational leadership (leadership) is the further development of transactional leadership (management) and leadership through target agreements. Charismatic, transformational leaders bring the behavior of employees or managers to a higher level. They are admired as role models and respected at the same time. The employees are addressed on the emotional level and motivated to outstanding performance. Visionary charismatic leadership includes more than the widely practiced management. Transformational leadership includes leadership with values, goals, vision and inspirational motivation, situational leadership, charisma or...

€89,90

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The idea is the origin of successful action. Idea management forms an important basis of innovation management. Ideas management and the associated BVW company suggestion scheme are "idea machines" and important sources for new ideas and improvements. Companies should not miss the opportunity to collect and use ideas and suggestions for improvement from employees, customers, suppliers and other groups. A holistic, integrated management concept is required for successful idea management. The integrated idea management has an effect far beyond the...

€89,90

The mission, vision and values ​​are convincingly formulated through the corporate mission statement. The mission statement describes the identity aspired to by the company. It is part of the corporate identity. The corporate mission statement is both the starting point and target definition for forthcoming announced changes. A mission statement motivates, it serves as orientation and describes the essence of an organization. The members of the organization are given a uniform orientation and identification with the organization. A mission statement...

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Management by Objectives MbO or leadership through goal orientation and target agreement has been a highly regarded and widely used, successful leadership method for several decades. While many other management methods were only "modern" at that time and soon disappeared again , MbO still proves its worth today and offers sufficient development potential for the future. Management by Objectives MbO is about leadership or leadership through goal orientation and target agreement. Management by Objectives was conceived by Peter Drucker for...

€89,90

The organization or company is - in terms of the environment - an open, socio-technical system that exists over time and pursues specific goals. The social entity is composed of individuals and groups and forms a structure that i. i.e. R. Division of labor and a hierarchy of responsibility. As part of the coordination task, the people working in the division of labor or the social units must be aligned with the target system of the organization. From this perspective,...

€79,90

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"Humans are beings in search of meaning" (Viktor E. Frankl). Management should take into account people's striving for meaning, because: "What we want, what we need, is not just money from which we can live, but primarily something for which we can live, which gives meaning to our lives! " (Victor E. Frankl). Although the focus of professional activity is usually on earning an income, management and leadership also have to take other human concerns into account. For this reason,...

€89,90

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"The focus of management is on people" (Peter Drucker). The employee represents "the most important capital" of the company. The economic and social events in companies, organizations, administrations, universities and colleges are essentially determined by the thoughts and actions of numerous people working together. The success of companies and institutions is largely determined by value- and strategy-oriented management and team-oriented cooperation between employees at all hierarchical levels. The success of management and leadership or of the company and its competitiveness...

€89,90

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According to Peter Drucker, people are the focus of management. This applies in particular in connection with positive leadership: the performance of employees and executives or management is of great importance for future corporate success, competitiveness and corporate development. A positive leadership style can make a significant contribution to this. Leadership and management aim to ensure the company's success. But under what conditions do employees and managers perform at their best? The answer to this question depends on numerous conditions...

€89,90

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Globalisation, saturated markets, changing customer needs and constant change place increasingly high demands on the provision of services (of goods and services) and at the same time on the work performance of employees and managers. Quality, service, reliability, knowledge and innovation are becoming increasingly important. The quality achieved is reflected in the result, the products and services created. These factors and primarily the services rendered (performance and knowledge work) determine competitiveness. In addition, the success of management is increasingly determined...

€89,90

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Globalization, saturated markets, changing customer needs and constant change place increasingly high demands on the performance (of goods and services) and at the same time on the work performance of employees and managers. Quality, service, reliability and innovation are becoming increasingly important. The quality provided is reflected in the result, the products and services created. These factors and primarily the services rendered (performance and knowledge work) determine competitiveness. In addition, the success of management is increasingly determined by the correct,...

€69,90

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